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New Look ITV News

This topic contains 7 replies, has 5 voices, and was last updated by Musey Musey 11 years, 11 months ago.

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  • Johnnie
    Johnnie
    Keymaster

    ITV News has launched its new look today….

    Images from 11:50am summary

    #28860 Reply
    HOWIE
    HOWIE
    Member

    Looks like Sky News in my opinion !

    #28861 Reply
    Forum Member
    Forum Member
    Member

    I’m totally unconvinced by the new look for ITV News – it smacks me as a bit of a cheap, cost conscious makeover designed to introduce maximum “impact” for minimum outlay. All they’ve really changed are the backgrounds, where CG squares have been ditched for the 1990’s style view of the interior of ITN’s headquarters, and the on-screen graphics, which now look decidedly tackier than their predecessors. The physical elements of the set are much the same as they were, save for some new blue uplighting for the floor panels.

    All in all, it still looks a little on the cheap side, especially when the green-screen backgrounds bleed onto the physical set when shot from sone angles, and it’s nothing like as professional or expensive looking as BBC News or even Sky News.

    Also, hasn’t ITV ever heard of WIDESCREEN? It’s a beef I’ve had with my regional ITV News show, “Scotland Today” for some time (along with their similarly cheap 2006 makeover – new graphics, some chopped about scenery, and a new desk) – the promo’s for the programme at 17.30 and 17.56 are both broadcast in widescreen, but the main broadcast itself is still resolutely in good old fashioned 4:3 – watching Scottish TV jumping aspect ratio’s from 16:9 down to 4:3 is actually quite entertaining….

    Image

    #28862 Reply
    Musey
    Musey
    Member

    i think it looks absolutely terrible.

    #28863 Reply
    Sky.dub
    sky.dub
    Member

    Musey+Jan 26 2006, 02:01 PM–>(Musey @ Jan 26 2006, 02:01 PM)
    i think it looks absolutely terrible.

    its not that different from the old one tbh..you must of hated the previous one then?

    #28864 Reply
    Forum Member
    Forum Member
    Member

    The worst aspect of the new look is the resolution of the “live” ITN background when they have only one presenter in a fairly close up shot – it all goes to hell and shows up that the background is cheaply superimposed on a green screen.

    #28865 Reply
    Musey
    Musey
    Member

    its not that different from the old one tbh..you must of hated the previous one then?

    never been a big fan of itv’s imaage and style, but all the murky cheesy plastic greenness and trying to make it look super modern just falls flat on it’s face. just comes across as like they are trying to prove themselves and they’ve overdone it.

    #28866 Reply
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